Sunday, September 27, 2009
Week 5 : Presentation Booklet
The Letter F
- fur
- fabric
- facade
- face
- fair
- fairy
- fantasy
- fable
- fake
- fascism
- fall
- fame
- family
- framing
- fan
- fancy
- forum
- father
- fax
- faculty
- fashion
- feminine
- fedex
- federation
- fast
- feds
- ferrari
- fetus
- fettucini
- freight
- femur
- festival
- freckle
- field
- finger
- figure
- fireworks
- film
- file
- filter
- fragrance
- fire
- fog
- fox
- fur
- fight
- fork
- flour
- fluorescent
- flash
- fluoride
- flute
- foam
- foot
- force
- ford
- form
- foil
- food
- flask
- fountain
- factory
- flower
- fruit
- fuchsia
- feather
- fit
Thursday, September 24, 2009
Project 2: Generative Line Investigation
Monday, September 21, 2009
Final Statement
The approach of the type composition in the Typography I class was very similar. The same words that we had picked out had to be used in the compositions of text the same size (6”x9”) requirement applied, instead of being a dot it was a typeface. Several compositions were made even though; it was harder because letters have edges than the round quality of the circles. Scaling is essential as well as within the dot compositions, to describe the word. Group discussions were arranged and in the same way as in Visual Communication. In the similar context, my description of the word communicated something different to my peers. More iteration was made until I felt that it was clearly convening the word that I was trying to communicate. During the process of the type compositions, the dot compositions were in my mind had an affect in my final type compositions. By picking the typeface Grotesk MT standard and bold, was a good contrast between is straight edges in comparison to the organic and curvilinear dot compositions.
This book works as a cohesive artifact, by the use of similar elements throughout the pages such as the similar color palette, shape, background and the treatment of each page; as well as the sane typeface throughout. I realized the importance of image selection and creating connection among dissonant images, will carry the overall theme of my book.
Throughout this project, I learned not change my thinking not so literal but using other images of examples that can mean the same thing and have the same effect. I learned the value of layout of text and how it could affect the meaning of a word. By doing this project by hand, made me realized the importance of craft. Even though we could have done this book purely in the computer, I learned about the process which I think is essential in a designer as a solve maker. I learned the importance of different design principles and its effect and how it could change the meaning of a word.
After perusing through my final book, as areas of improvement is craft. The ½” hole puncher that I used gave some circles with rough edges that were difficult to give a crisp round edge. Finding better images for some of my compositions. Using a better paper for my back covers, it kept getting dirty and picking any smudge or mark made on the surface.
Thursday, September 17, 2009
delineation of letterforms: my initials
Tuesday, September 15, 2009
Reading Response Transparecy
In the reading from “Graphic Design the New Basics” By Ellen Lupton, draws the attention to Layers and Transparency. Layers allows for simultaneous overlapping and the different possibilities of a single design. Through this project, collage is really important in shaping meaning. Transparency allows a perception of different spatial locations, and allows building complexity and allowing layers to mix and merge together. In the development of this project these two techniques allow for the development of concept and complexity. The combination of images and type can impact the viewer positively or negative, my goal is to have type and image complement each other and hopefully express the pros and cons of the green movement. Currently. I am still developing the iterations of my text and some of my image compositions, and the selection of images have shown me the importance of creating relationships and connections throughout all the pages, which was also discussed in the last reading. Based on the lecture, serendipity can happen and make the composition more complex and interesting to the viewer, my goal is to have control over the compositions and make my explanation of the green movement as clear as possible. My objective is to keep in mind the readings, the lecture and the principles of design as I continue in the development of this project.
Sunday, September 13, 2009
delineation and scale
Thursday, September 10, 2009
Project 1 Reading Response
In the reading “Type and Image” Meggs on pg. 94: Field of Tension. In this project a field of tension is created due to the arrangement that is being created along the edges of the 6”x9’ rectangle. The addition of imagery and it’s overlapping as mentioned in the text and its application to this project is to create a connection among dissonant images, which will carry an overall theme. In pages 19-29, draws the importance of images. Image transformation will be used in this project, to altered and create a new conceptual reality in this particular project is our words and the theme of our book. Many of the images that will be use for this project comes from other printed material; it is my role to see these pictures or imagery in a new way and to make conventional objects interesting. The use of cropping will be implemented, yet the advantage of using pattern and other shapes, will help this project rely on certain imagery as just pattern. “Principles of 2D Design” by Wucius Wong in its Chapter 9: Contrast. The importance of having contrast by comparing elements to each other, in this project is made by the relationship of small and big circles and their color, and their proximity to each other. Some of my compositions in this project, contrast of gravity by the stability and instability of the compositions, there are some deviations that add a sense of movement and becomes more dynamic. Space also has a role in this project by the frame that we are given it obliges to look at the negative space being created by the circles that are either overlapped or pushed against each other. “A Primer of Visual Literacy” on pages 110-127 there are several visual techniques in this selection that is being used in this project such as instability, asymmetry, symmetry, and some predictability yet the images will create more spontaneity. Repetition by not only the shape but is the cohesive force that throughout this project will hold the diverse composition together. These readings have broadened my understanding for the universal visual language.
Wednesday, September 9, 2009
Ideation and Progress for Book
Monday, September 7, 2009
Final Word Selection and Title
Sunday, September 6, 2009
Thursday, September 3, 2009
Green Movement: Theme and Words
Theme: Green Movement
Words:
1.organization
2.over production
3.recycle
4.influence
5.persuade
6.protect
7.divide
8.evolve
9.treehugging
10.conservation
11.industrial
12. global warming
13.impact
14.explosion
15.revolution
16.group
17.defend
18.friends
19.harm
20.measure
21. ignorance
22.replace
23.consumed
24.reduction