Project 8: Kinetic Communication Model

By projecting this communication model in an interactive way is different from a printed version because I have arranged what things I want the user or the viewer to see when the roll over or click on a certain button and which information is visible, which allows for more clarity. There is more information that is being included by using an interactive way. By having interactive elements it has the viewer be more interested. The motion of the message as well as noise will draw interest to the viewer which is not so clear , or shown in my printed version. If this were to be launch on the World Wide Web since the information these days allows for more accessibility and people are more drawn to these that have immediacy and that are on the internet, rather than print. The viewer takes a role in this communication process, which in the long run we are ll communicators and receivers of messages.

Reading Response: " I do declare" and "Be Selfish"

Some of the tips of these readings I feel that will help our critique have a stronger impact from our audience. In the "I do declare" article it talks about the importance about public speaking and how as designers we might be terrifying experience. In order to have the audience engaged one the "designer" needs to create or construct an outline which Kelsey and I have have arranged starting with an anecdote from the simulation. Even in some of the Ted talks were very effective as introductions. We will try not to make our presentation lengthy and we will make the "audience active" by asking questions and them reflecting upon the situation. We will try our best to engage the most with the audience and we "will speak and we will be tactical about the reading" trying to look as much as the public as we can. In the "Be Selfish" article talks about the importance of knowing our audience which will be our classmates and other guests that felt the duress of the simulation. We will arrange out presentation in which our visuals are reinforced by our verbals as indicated by tip 2. We will use our audience by listing the problems that we would identify and creating a summation through our design intervention.

Non-linear narrative: Approaches

Prototypes: Patch Up

mind mapping

icons revised

rounded corners and areas to edit to match up the rest of the set

Patch-up prototype first round

First Spread explaining the Homeless Shelter and the different kinds of shelters

Introduction to this kit or system of Patch Up

Detailed layout a band-aid texture was explored for the back to make a clear

statement about the patching up

or healing back

The fold out page will be a map this is a rough layout

Banners and signs that will go with out system to indicate where you can

obtain the booklets as well as in case one gets lost where it can be obtained

We mind mapped the name for this system and Kelsey and I came up with the name "Patch-up" alluding to a medical term of healing and we felt this system will led to to "fix themselves" and get back on track. These are prototypes based on the reading " What Sketches ( and Prototypes) Are and Are Not" by Bill Buxton in which they took longer to construct as well as the idea is more concise. We felt that we should explain or how to use the organization in the first page and then have a section for tricks and tips and then contacts and last but not the least in the tearable page have a map in this case the shelter. As well the icon set needs to be improved to match the other icons in the system and keep the consistency. Kelsey and I decided to explore some signage or banners that will let the audience know about to Patch-Up and where to obtain the booklets or incase a booklet it gets lost they can obtain it whom ever organization the banner is showcased.

Pierre Koenig Re-Design

Pierre Koenig by Neil Jackson/Karen Villalba | Make Your Own Book

This is the final design for the spreads and thanks to blurb I will be receiving my copy really soon. The final spreads were modified to my previous approach to still reference Piet Mondrian since Pierre Koenig is known to be Mondrian of architecture and his building look like Mondrain paintings since both of them look for a simplified, minimalist approach to his architecture. The two typefaces that I used were Univers Condensed and Meredien. With the strong vertical lines I'm not only referencing Mondrain but the dominance that is in Pierre Koenig's architecture.

Project 8: Non-linear Narrative: Brainstorming

Welfare System Sketched and Protypes

icon system

sketch

sketch of the fold out page

After Kelsey and I presented our 3 design interventions the directions that we decided to take was based on the "welfare system" which it it combined in the creation of a system and creating some sort of survival kit. We created an icon system which was derived from the stations at the simulation system for instance : social service system, bank, homeless shelter, employment, food and transit. Based on the reading " What Sketches ( and Prototypes) Are and Are Not" by Bill Buxton. Kelsey and I designed some quick sketches meaning quick to make by cutting paper and stapling , plentiful and inexpensive which allowed for us to explore the different sizes of the booklets and even the last image is an exploration or an sketch of the fold out page which should contain some tearable information important to the user. Which lead to a set of prototypes that will be the next stage in building and they will take longer to make and they will concise ideas.

Communication Model Refined

Design Interventions

Presentation Visual Language

Project 7 Part A&B: Logo Build and Artifact for KC Pro Health

Project 7 Part A: KC Pro Health Logo Build from Karen Villalba on Vimeo.

Project 7 Part B: Artifact– KC Pro Health Community Runners from Karen Villalba on Vimeo.

One thing is to learn the theory about narrative as you come across the different ways that you can structure a narrative and having control of the climax or problem and then resolution as well as the duration that these events and the impact in the viewer and their perception can be changed based on their connotative or experiences and what it reminds them of. Using the various communication channels such as image, voice, music, text, sound effects not only keeps the interest of the viewer but these channels trigger images and their own personal experiences but using more than one channel reinforces your message therefore having more control of the message that you want to tell the viewer. Motion , duration and transitions allow for a smooth changes between frames and allows for the various concepts to be connected with duration I realized that an image doesn't have to stay for that long to have an impact on the viewer. Design principles such as rhythm, emphasis and contrast allow for climatic moments to have a greater impact, by having a sequence be the same rhythm and the same tone yet when emphasis and contrast things are point out and the rhythm is changed. Direction and motion how things come into the frame when things are motion, as well how elements come into the frame and leave the frame. Through storyboarding, planning and production, through this process allows to have a general overview of the approach that needs to be taken and therefore have a bit more control of the storyline. Through this process and this project I have learned about 3-D in after effects which has been really interesting as well as editing.

Design interventions: Mind Mapping

Kelsey and I have discuss several things that we felt were big issues during the simulation. The problems that we discuss were time and the lack of it. Which lead us to possibly designing a "survival kit" in which the person in poverty could be helped through a color coded and icon system. Another topic that we discuss were the distrust of organizations and the hidden agreements and last but not least school we felt the need to target the younger generation rather than the older public and we thought that the effective way would be trough the school in which a curriculum was created and therefore it will be a good way to provide job training and provide a way to get out of poverty.

Communication Model

Communication Models

Project 7 Artifact Storyboard