Friday, October 8, 2010

Neutrogena Graphic Approaches

In discussion with Julie Sikonski the different approaches in rendering our concepts these methods came to mind:


Logos; vector shapes; computer typography, hand rendered typography; photography, simple colors and images, adding cut outs to see the packaging,


Ethos; photography, illustration, scanning, a strong logo, metallic colors (metals), engraving, recycled packaging or labeling, gold leafing,


Pathos; water color, painting, photo collage, illustration, photography, screen printing, super bright and bold colors, sewn pattern/container, pattern making (hand or computer), computer based illustration.

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